Pepsi MAX and EA SPORTS FC™ 25 Launch Rewards Program

Pepsi MAX® and EA SPORTS FC™ have relaunched their rewards program in the UK, now integrated with EA SPORTS FC™ 25. This exciting promotion offers gamers exclusive in-game rewards and, for the first time, a range of physical prizes, enhancing the gaming experience for football fans who purchase select Pepsi MAX products.
To participate, consumers can follow the instructions on promotional Pepsi MAX cans and bottles. These items unlock a variety of rewards in EA SPORTS FC™ 25, including branded Pepsi football kits, TIFOs, stadium themes, and coveted Season Points that can be redeemed on gaming consoles and PCs.
In addition to digital rewards, Pepsi MAX is introducing physical prizes for the first time, such as copies of EA SPORTS FC™ 25 and gaming consoles.
Adam Warner, Vice President of Global Sports & Entertainment Partnerships at PepsiCo, expressed excitement about the renewed partnership, stating, “The first year of our collaboration with EA SPORTS FC™ was a tremendous success. We built on Pepsi MAX’s strong legacy in football and entertainment, connecting with a new gaming audience. We’re thrilled to return with EA SPORTS FC™ 25, offering an even broader range of exciting rewards—now including physical prizes. We look forward to continuing our journey in shaping the future of football fandom!”
Pepsi MAX’s collaboration with EA SPORTS FC™ is part of the global ‘Thirsty For More’ initiative. Known for partnering with leading figures and platforms in sports and entertainment, Pepsi MAX aims to create thrilling experiences for fans around the world. Since its launch last month, EA SPORTS FC™ 25 has captivated football enthusiasts and gamers alike, with co-branded limited edition Pepsi MAX x EA SPORTS FC™ 25 products available at local retailers.
Additionally, the Z2U website offers gamers a convenient platform to acquire EA SPORTS FC™ 25 Points easily. This site specializes in in-game transactions, providing reliable channels for buying and selling game resources. By using Z2U, you can enhance your gaming experience, obtain more FC 25 Points, and unlock additional rewards and items to enjoy the rich content of EA SPORTS FC™ 25. While participating in the Pepsi MAX® activities, don’t forget to check out Z2U.COM to further elevate your gaming experience!